Whether you like the term personal branding or not, it’s here to stay and most people know what it means. It means crafting and creating a brand for yourself, and then living up that brand. It’s not about self promotion, it’s about carving out a place in our noisy world and then fulfilling your promise to the world. And that world can be as big or small or niche or narrow or wide as you like. It’s your life. In a noisy world it’s important to stand out and be able to deliver value. Not hot air. Not smoke and mirrors. Not confidence without output.

A Personal Brand is important – no matter what you call it – because you already have one – whether you crafted it intentionally or not.

So I created a Blazingly Simple Guide To Personal Branding to help you guide your brand. It’s available for free by subscribing to the Cultivated Management Newsletter – so to get the guide simply enter your name and email address and I’ll ping the guide to you – of course, you can unsubscribe at any time 🙂