Behaviours ARE Your Culture

Free eBook Β· Practical Workbook Β· Interactive Workshop
Start small, develop the behaviours, or bring your whole team along.

πŸ‘‰ Download Free eBook | πŸ‘‰ Get the Workbook | πŸ‘‰ Book a Workshop


Why Behaviours?

The 10 Behaviours of Effective Employees is a hiring, management, and career development framework I developed while scaling teams at 100% year-on-year growth, and have used ever since with great effect.

We didn't just want anyone, we wanted people who would grow, nurture and enhance our already positive culture. Culture isn’t an accident β€” it’s the sum of everyone behaviours. It's group habit - it's what people do and say everyday.

I studied our high performing employees, leaders and managers closely: how they worked, what they said, how they said it, how they contributed and the results they achieved. From that, I identified 10 core behaviours that made the difference.

These behaviours became the backbone of how we recruited, managed performance, and shaped careers β€” including my own. The are the 10 I still use to this day in my HR, Leadership and Business Cultural Change Consulting. They work.


Start Here: The Free eBook

Handily, I’ve condensed the 10 behaviours into a free eBook you can download right now.

The 10 behaviours are:

  1. Visibly passionate
  2. Open minded
  3. Not constrained by job title
  4. Company smart
  5. Customer-focused
  6. Relentless process improvers
  7. Do what they say they will
  8. Communicate effectively
  9. Keep adding skills
  10. Brave

πŸ‘‰ Download the Free eBook


Develop: The Workbook & Coaching Plan

For managers and individuals who want to bring these behaviours to life, the 10 Behaviours Workbook contains practical exercises, reflection prompts, and action plans.

Perfect for:

  • Managers: An out-of-the-box coaching plan for team members (or yourself).
  • Individuals: A personal development plan to become more effective at work.

Inside you’ll find:

  • Actions and habits for each behaviour
  • Reflection exercises for growth
  • Action plan templates
  • Tips for embedding behaviours into daily work

This isn’t about ticking boxes. It’s about shaping behaviours that protect and enrich your culture.

The workbook is priced to be accessible yet valuable.
Available now via Leanpub β€” instant download, free updates, and simple team distribution.

πŸ‘‰ Get the Workbook / Coaching Plan


Bring It To Your Company: The Workshop

The 10 Behaviours Workshop is a hands-on, creative session for leaders and teams to define, shape, and embed workplace culture.

Because every organisation is different, we start by tailoring the 10 behaviours to your team. From there, we co-create outputs that make sense for your workplace. Afterwards, you’ll receive a compiled set of everything produced β€” ready for sharing, printing, or integrating into your culture work.

At its heart, this workshop helps leaders and managers answer a critical question:
β€œWhat does it look like when our culture is alive in everyday behaviours?”

And then, it gives you the tangible materials to communicate and reinforce that answer across your organisation.

Your team will:

  • Create artefacts (posters, videos, mock products) showing what each behaviour looks like.
  • Gain clarity on what effective behaviours mean for your context.
  • Leave with practical tools to embed immediately.

πŸ—“ Workshop example structure:

  • 09:00 – Introductions
  • 09:30–12:30 – Create artefacts
  • 13:30–17:00 – Shape culture & present outputs

πŸ“Œ Delivered at your office, hotel space, or anywhere creative and collaborative.

πŸ‘‰ Book a Workshop


Further Resources

πŸŽ₯ Watch the video:


🎧 Listen to the podcast


Download:

  1. Sample slides from a conference version of the workshop.
  2. Posters from a workshop are available here as a ZINE.

Develop the 10 Behaviours

  1. Download the free eBook to get familiar with the behaviours.
  2. Get the Workbook to apply them with structure.
  3. Book a Workshop to embed them across your team.

πŸ‘‰ Download Free eBook | πŸ‘‰ Get the Workbook | πŸ‘‰ Book a Workshop