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Cultivated

Cultivated is a publishing practice for the messy middle between idea and value. Books, courses, essays, training, and talks — grounded in twenty years of work inside organisations.

 |  Flywheel — Learning & Practice  | May 20, 2026
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A photo of the number 10 inked onto a wall
 |  meeting notes  | May 18, 2026
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A story about jobs, AI and rising costs - Meeting Notes
Physics — Idea to Value  | May 11, 2026
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A photo of sticky notes on a wall
 |  meeting notes  | May 10, 2026
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When a good idea isn't enough- Meeting Notes
 |  meeting notes  | May 04, 2026
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Thinking about the gap between action and knowing - Meeting Notes
 |  Physics — Idea to Value  | Apr 28, 2026
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A photo of Anton Lake in Andover with the words overlaid - Already six months late.

Read Our Latest Posts

Latest Posts

209 Posts
A photo of a camera filming a scene

Most people don't lack ideas — they lack a structure that lets ideas compound. A Creative Operating System for moving deliberately between open and closed creative modes, with a five-level maturity model for building a sustainable body of work.

A timelapse photo at night of cars with headlights on a motorway - leaving light trails.

When everything is urgent, urgency loses meaning. A practical exploration of the hidden human cost of competing priorities — how misalignment converts effort into exhaustion, and why clarity is an act of care rather than a management technique.

A photo of a diagram with lines and boxes, on a wall

Plans, roadmaps, org charts — these are necessary objects. But the object is not the work. A thoughtful exploration of why leadership means staying close to reality rather than defending the model.

A photo of a Butterfly

In 1927, Fuller stood by Lake Michigan in crisis — and made a private decision that changed everything. A reflection on how individual choices propagate through systems, and why we are shaping more than we can see.

A photo of a shop window

Customers whose complaints are resolved well often become more loyal than those who never had a problem. A short reflection on why problems are investments — and why trust is built not by perfection but by behaviour when things go wrong.

A calming photo of a Cornish harbour with boats moored

Meditations on Management did not begin as a book. It began as fragments. A reflection on the cabinet of unfinished ideas, on intellectual wintering, and on why persistence is often the signal that something matters.

A photo of a network connected in a messy way

The Rule of 150 is not really about headcount. It is about the moment when shared meaning stops travelling naturally — when the story that once held everything together begins to thin. A practical exploration of what organisations lose as they grow, and how to protect it.

A photo of a piece of cloth with the word courage on it, laying on a desk

The word courage comes from the Latin cor — the heart. To listen to what your heart is telling you and to follow it. Not the cinematic version. The quieter, more subversive original meaning. A personal reflection on courage as attention rather than performance.

A photo of a zine

Ideas don't create value on their own. Artefacts do. A podcast became a poem became a zine. That's how ideas actually travel — and why making something from your thinking is the most important creative act.

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